Gaslamp: An Aston Villa Mystery

A one of a kind hero film. Our take on a classic noir, inspired by the fact that football kits are leaked before they even launch. So we created a detective story around finding the person responsible, with only one detective able to stop them.

We brought the new Aston Villa kit to life through film and 2D product photography, while also leaking the kit to influencers and making them part of the story. We captured BTS from the shoot too, giving fans a chance to see the players’ personalities beyond the pitch.